A catalog is a container that holds information about the items you want to advertise or sell across Facebook and Instagram. You can create catalogs for different types of inventory, like products (ecommerce), hotels, flights, destinations, home listings or vehicles. The platform to create and manage catalogs is Commerce Manager.
After you create a catalog, you can:
- Add and manage information about your items, such as titles, images, descriptions, prices, variants and more. Upload items one by one or in bulk.
- Create sets (for ads) or collections (for shops), which are sub-groups of items within your catalog that you want to feature to customers.
- Assign permissions so other people or partner businesses can work on your catalog.
- Upload country and language information so customers automatically see the correct item information and prices for their country or language in your ads or shop.
We recommend that you use one catalog for all your items instead of creating multiple catalogs. This helps you manage your items more efficiently and build your audience. If you plan to set up Facebook Shops, you'll also need to select only one catalog.